How to Decide Whether or Not to Make That Business Purchase
Let’s talk about something that doesn’t get enough airtime in the online business world:
👉 How the heck do you decide whether or not to make a purchase in your business?
If you’ve ever stared at a sales page, heart racing, wondering “Should I buy this?” — you’re not alone.
Whether it’s a course, a coaching program, a new software, or a template bundle… decision fatigue is real. Especially when you’ve got a little credit card debt whispering in one ear and FOMO shouting in the other.
I’ve been there — more times than I’d like to admit.
And because I know how hard it is to make confident, clear choices when you’ve got a million tabs open (in your browser and in your brain), I created a little something to help.
The Decision Snapshot Checklist
a free tool to help you make smarter, more intentional investments in your business.
But first, let’s break down the decision-making process in a way that actually feels doable.
Step 1: Know Your Season
Are you in a growth season (learning, expanding, building)?
A profit season (focusing on cash flow and conversions)?
Or a scale season (streamlining, hiring, automating)?
Every investment won’t make sense in every season. That dreamy mastermind might not be what you need right now — but a solid email strategy template? That might be the missing link.
Pro Tip: If it doesn’t serve your current season, it’s not a no forever — just a “not right now.”
Step 2: Consider the ROI Beyond Money
ROI isn’t always about dollars. It can also be:
More time freedom
Better focus
Less overthinking
Clearer direction
Reduced decision fatigue
Sometimes, the right investment simply helps you stop spinning your wheels — and that alone can be worth it.
Step 3: Don’t Confuse Stretchy with Scary
There’s a difference between an investment that stretches you (hello, growth!) and one that sends you into full-on panic mode.
A stretch says,“This feels big, but I can rise to meet it.”
A panic says, “If this doesn’t work, I’m doomed.”
Big difference.
One is expansion. The other is desperation.
Step 4: Filter It Through a Clear Framework
Here’s where most people get stuck — they don’t have a simple way to evaluate their options.
So I made you one.
It’s the exact checklist I now use to make purchasing decisions with confidence instead of chaos.
The Decision Snapshot Checklist walks you through:
Alignment
Strategic ROI
Actual usability
Timing & energy
The all-important gut check
It takes 5 minutes, but it’s saved me from countless “meh” purchases and helped me confidently say YES when something really is a game-changer.
Grab Your Free Copy
If you’re ready to make decisions that feel grounded, not guilt-ridden…
The Decision Snapshot Checklist
a free tool to help you make smarter, more intentional investments in your business.
Print it. Keep it in your biz binder. Use it before buying anything for your business.
Because you don’t need more stuff. You need more clarity, time, and sales. So invest wisely.
And if you’re craving a simpler, more intentional way to grow your business without burning out, you’ll love Grow. Profit. Scale.
GPS is a monthly membership where I send you a customized action plan designed to help you focus on what actually moves the needle, along with weekly accountability to keep you on track.
Each month, you’ll get one clear strategy, done-for-you tools, weekly check-ins, support via our private community, and zero fluff.
Because to hit your big business goals, you need a solid plan and a streamlined way to get there.
